Experiential Marketing Specialist

Bevi · Boston

Marketingposted 4w ago

Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans, making it easy, fun, and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology, we're building a future where Bevi machines are everywhere people live, work, and connect. We've raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we've been rapidly growing year over year, saving over 1 billion bottles from waste. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development.

We are seeking an Experiential Marketing Specialist to join our team. You'll own high-impact experiential marketing initiatives, including Bevi's Rental Program, Hydration Takeovers, and strategic events, driving brand awareness and revenue while delivering exceptional customer experiences.

Reporting to the Director of Experiential Marketing, this role is perfect for someone who thrives in a fast-paced environment, takes ownership, solves problems proactively, and is always looking for ways to make programs better. As our team grows, you'll expand into ownership of additional experiential marketing programs and strategic partner events.

At Bevi, we believe experiential marketing should be measurable. We invest in programs that drive awareness, pipeline, and revenue—and we're looking for someone who is excited to continuously improve results through data-driven decision making.

Success in this role means delivering exceptional experiences while driving measurable business impact through brand awareness, pipeline, revenue, and customer engagement.

Your Day to Day

Execute Experiential Marketing Programs

Plan, execute and travel to trade shows, conferences, pop-up events, customer activations, and brand placements.
Manage multiple projects simultaneously while keeping stakeholders informed and timelines on track.
Track event budgets, invoices, and expenses to ensure programs stay on budget.
Coordinate event logistics, vendors, inventory, collateral, and onsite execution.
Partner with Sales to identify high-impact event opportunities and ensure follow through is results driven.
Measure event performance and recommend improvements using data.
Anticipate challenges and solve problems before they impact execution.

Own & Grow the Rental Program

Own Bevi's Rental Program from inquiry through post-event follow-up.
Build repeat business and identify new rental opportunities.
Partner with Operations to ensure flawless execution
Manage proposals, contracts, customer communications, and Salesforce records.
Continuously improve and scale the program through new ideas and process improvements.

Manage Hydration Takeovers

Plan and execute Hydration Takeovers that drive customer engagement and support revenue opportunities.
Coordinate machine logistics, staffing, and onsite activation.
Partner with Brand and Sales to identify high-impact opportunities.
Measure program performance and recommend improvements to increase impact and scalability.

Requirements

Bachelor's degree in Marketing, Communications, Event Management, Business, or a related field preferred.
2-4 years of experience in experiential marketing, field marketing, event management, project management, hospitality, customer success, or a similar role.
Excellent project management and organizational skills with the ability to manage multiple concurrent initiatives.
Resourceful, adaptable, and comfortable working in a fast-paced environment.
Strong communication and relationship-building skills across internal teams and external partners.
Analytical mindset with the ability to use data to improve program performance.
Experience with Salesforce preferred; familiarity with Google Workspace, Asana, Looker, and HubSpot is a plus.
Willingness to travel approximately 20–30%.
Ability to work from our Boston (Charlestown) office at least two days per week.
Ownership mindset: Takes initiative, solves problems proactively, follows through, and looks for ways to improve programs rather than simply execute them.

#LI-CD1

#LI-HYBRID

At Bevi, we believe compensation is a powerful tool to attract, retain, and grow talent. Our Compensation Philosophy centers on 5 principles:

Market-driven - We anchor pay decisions in real-time market data
Performance-based - We reward individual impact, not just tenure
Equitable - We ensure fairness across teams, roles, and demographics
Growth-focused - We invest in talent that scales with Bevi
Total Rewards approach - We strategically balance base pay, bonuses, benefits, and equity

The posted compensation range reflects the salary* for this position. Some roles may be eligible for a commission plan or a bonus incentive. All Bevi employees receive equity in the form of stock options. All full-time employees are invited to participate in our Total Rewards plan, which includes health & medical benefits, flexible spending accounts, flexible PTO, and more. Offers to join Bevi are based on a few criteria, including the scope of the role, the candidate's work experience, targeted skills, internal equity of the team, and external market data.

*For Sales roles: The posted range reflects base salary plus commission which is the total potential on target earnings (OTE) for the position.

Pay Range

$70,550—$87,150 USD

Benefits:

Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
401(k) with company match
Flexible PTO plus 12 company holidays, and additional paid days for sick leave, etc
Generous fully paid parental leave for both birth parents and non-birth parents
Fully employer paid disability and life insurances
Wellness and fitness reimbursements
Monthly stipends for cell phone use and commuting costs
Onsite snacks, weekly catered lunch, and (of course) unlimited Bevi ... plus composting and terra-cycling, too
Happy hours, team-building events, bagel breakfasts, Values awards - and more.

A note on AI in our hiring process: We use AI to help synthesize interview notes and surface themes from feedback, keeping our process consistent as we grow. Every application is reviewed by a member of our team, and interviews may be recorded to support note-taking, just let us know if you'd prefer we don't. We'll also ask how you're learning and experimenting with AI in your work. Growing our AI fluency is something every Bevi team member is committed to and invested in.

Our commitment to responsible innovation is reflected in our partnership with the Mass AI Coalition, a collaboration that aligns with our dedication to community-driven progress and the future of technology.

We're passionate about supporting career growth and would love to be part of your professional journey. We also know that talent comes in many forms. We value individual accomplishments, specialized knowledge, and genuine passion over simply checking boxes on a requirements list. Whether you're a seasoned expert or an emerging talent, we're looking for people who are ready to build what's next. If any of our open positions interest you, we'd encourage you to apply! A member of the Bevi Talent team 'recruiting@bevi.co' will be reaching out about next steps if we would like to move forward.

Accommodations:

Bevi is committed to an inclusive hiring process and we aim to provide accommodations for persons with disabilities. If you need any accommodations for the application or throughout the interview process please contact recruiting@bevi.co.