Sales Enablement Manager

Sales & Businessposted 18mo ago

Role Overview

As a member of the Sales team, the Sales Enablement Manager serves as a strategic programme manager, defining enablement strategies, creating training materials, and enhancing sales and marketing effectiveness. This role focuses on equipping the sales team with the necessary knowledge, tools, and processes to improve performance, particularly in the healthcare solutions space. The Sales Enablement Manager will work proactively with senior management, marketing, and sales teams to define and execute enablement strategies, monitor sales pipeline progression in our CRM platform, and provide data-driven recommendations for improvement.

Key Responsibilities

Sales & Healthcare Solution Enablement

Work with the Sales, Marketing, and Product teams to develop training materials, exercises, and internal content that supports the sales approach for healthcare solutions.
Create structured sales enablement programmes that equip the sales teams with the knowledge and tools to drive opportunities effectively.
Develop and maintain best practices and methodologies for positioning healthcare solutions, helping teams align messaging with customer challenges and market trends.
Drive the development of case studies, use cases, and sales playbooks tailored to the EMEA healthcare market.

Sales Training & Internal Content Development

Design and implement onboarding and continuous learning programmes for sales teams to improve their understanding of company offerings, industry trends, and sales strategies.
Collaborate with subject matter experts to create engaging training materials, including videos, e-learning modules, and workshops.
Organise internal training sessions, webinars, and role-playing exercises to strengthen the sales team’s ability to engage customers.

Sales Pipeline & CRM Analytics

Track and analyze sales pipeline data using CRM tools to identify trends, bottlenecks, and opportunities for improvement.
Generate monthly reports on sales progress, highlighting key insights and making recommendations for sales process enhancements.
Work closely with regional sales leadership to ensure accurate forecasting and sales performance tracking.
Support data-driven decision-making by leveraging CRM and analytics tools to measure sales enablement effectiveness.

Collaboration & Strategy Execution

Partner with sales and marketing leaders to define and prioritise enablement initiatives.
Facilitate regular strategy sessions and cross-functional meetings to align enablement efforts with broader sales goals.
Support the execution of sales campaigns and marketing initiatives, ensuring alignment with sales enablement strategies.

Required Qualifications & Experience

5+ years of experience in sales enablement, sales operations, or a similar role, preferably supporting global sales teams in the healthcare or technology sector.
Experience using sales enablement AI programs or other main stream AI capabilities to facilitate creation delivery and monitoring of enablement programs. Ability to effectively use AI for market research
Strong knowledge of sales methodologies, pipeline management, and CRM platform analytics (Salesforce or similar).
Experience in creating and delivering training programmes tailored for B2B sales teams.
Familiarity with healthcare industry trends and ability to translate complex solutions into effective sales strategies.
Strong project management and stakeholder engagement skills.
Excellent communication and presentation abilities.

About InterSystems

InterSystems, a creative data technology provider, delivers a unified foundation for next-generation applications for healthcare, finance, manufacturing, and supply chain customers in more than 80 countries. Our data platforms solve interoperability, speed, and scalability problems for large organizations around the globe to unlock the power of data and allow people to perceive data in imaginative ways. Established in 1978, InterSystems is committed to excellence through its 24×7 support for customers and partners around the world. Privately held and headquartered in Boston, Massachusetts, InterSystems has 38 offices in 28 countries worldwide. For more information, please visit InterSystems.com.

AI Disclaimer

InterSystems may use AI tools for its internal operations including administrative tasks during recruitment (e.g., organizing candidate information). InterSystems’ approach to AI is guided by the InterSystems Responsible AI Guidelines. AI is not used to make or influence hiring decisions. All decisions are made by InterSystems employees.

Candidates may use AI for CV or interview preparation, provided materials are truthful and reflect their own experience. AI tools and third-party transcription services must not be used during interviews or assessments.

Please note that the use of wearable technology, including any AI-related tools or other technology-connected devices (such as META or Google smart glasses and/or wearables, and/or any similar devices), is strictly prohibited during the interview and screening process with InterSystems. Any applicant who requires a wearable device or any type of technology support during the interview process as a reasonable accommodation under the ADA or applicable state or country laws and regulations must contact the InterSystems Human Resources Department prior to attending or participating in any interview or screening process.