Associate Account Director

Later · Boston

OtherRemoteposted 4w ago

Later is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible investments.

Built on a native, AI-powered platform and more than a decade of proprietary data—including billions of social interactions, impressions, and $2.4B+ in verified influencer-driven purchases—Later helps teams understand what will work before they launch.

By combining trusted insight with expert guidance, Later removes guesswork from influencer marketing, enabling brands to choose the right creators, execute fully managed campaigns, and drive meaningful growth across awareness, engagement, and revenue. Trusted by leading enterprise brands including Nike, Wayfair, Unilever, and Southwest Airlines, Later bridges creativity and performance so campaigns don’t just look good—they deliver results. Learn more at later.com.

About this position:

We're looking for an Associate Account Director to own the retention, renewal, and expansion of a portfolio of mid-market and lower-tier enterprise customers. You'll drive Net Revenue Retention through renewals, services expansion, and repeat campaign business, ensuring clients achieve measurable value from Later's creator-led programs and managed-services engagements.This is a commercial and strategic leadership role within the evolving creator and influencer marketing ecosystem.

This is a revenue-owning role for someone who combines strong commercial execution with disciplined account management. You'll independently own your accounts, developing and executing growth strategies, maintaining healthy renewal pipelines, and proactively identifying expansion opportunities in creator strategy, engaging leadership when account risks, commercial opportunities, or customer needs call for additional support. Reporting to the Director, Client Solutions, you'll work cross-functionally with Sales, Services, Product, and Finance to deliver a seamless, high-impact customer experience.

What you'll be doing:

Own Revenue & Account Performance

Own and execute growth plans across assigned accounts, driving repeat campaign business, services expansion, and long-term partnership growth.
Manage day-to-day commercial management of accounts, including renewal timelines, opportunity tracking, and pipeline hygiene.
Identify and develop expansion opportunities within assigned accounts, engaging leadership on complex or high-value commercial opportunities.
Maintain accurate forecasts and proactively surface risks or opportunities within the portfolio.
Coordinate closely with Services, Sales, and Delivery teams to ensure campaigns and engagements launch successfully and drive customer impact.

Creator & Influencer Strategic Leadership

Bring a strong understanding of the creator and influencer ecosystem and how it is evolving across social, media, commerce, and culture.
Translate market trends, platform shifts, creator behavior, and performance insights into actionable recommendations for clients.
Challenge client thinking when appropriate and help them identify new ways to use creator and influencer marketing to solve business problems.
Partner with Strategy, Services, Data, and Product teams to develop differentiated solutions that reflect client objectives and emerging market opportunities.
Use client feedback and market insight to help shape Later’s services, products, and strategic priorities.

Lead Strategic Customer Engagement

Serve as a strategic advisor to clients, bringing proactive recommendations and a clear point of view on creator strategy, influencer marketing, social trends, measurement, and emerging opportunities.
Lead business reviews across assigned accounts, bringing in senior leadership when the opportunity, risk, or stakeholder level warrants additional involvement.
Maintain account maps that track stakeholders, decision makers, and organizational changes.
Develop and maintain Mutual Success Plans tied to measurable customer outcomes.
Serve as a key point of contact for day-to-day customer needs, ensuring issues are addressed quickly and effectively.

Drive Value & Partnership Impact

Ensure clients achieve measurable business impact from creator-led campaigns and managed-services engagements.
Identify churn risks early and implement mitigation strategies.
Partner closely with Services to scope and execute engagements that deepen customer impact.

Operate with Excellence & Continuous Improvement

Maintain high operational rigor across CRM hygiene, forecasting, and internal communication.
Leverage AI and automation tools to improve efficiency and scale account workflows.
Stay current on trends in influencer marketing, social platforms, and the broader marketing ecosystem.
Continuously refine account planning and stakeholder management approaches based on performance data.

What success looks like:

Consistently delivering creator-led programs on time and at a high standard, with strong cross-functional coordination and minimal client escalation.
Building durable, multi-threaded relationships that reduce churn risk.
Maintaining accurate forecasting with no surprises.
Customers clearly articulating the business value and impact of partnering with Later.
Operating as a trusted internal and external partner in dynamic, fast-moving environments.

What you bring:

We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply!

7-9+ years of agency account management, client services, or campaign leadership experience, including responsibility for client retention, revenue growth, and multiple concurrent client relationships.
Influencer marketing experience required, with a strong understanding of creator strategy, campaign development and execution, measurement, and the operational complexities of delivering creator-led programs.
Demonstrated ability to manage multiple client relationships, balance competing priorities and deadlines, and coordinate cross-functional delivery teams in a fast-paced environment.
Strong organizational and operational discipline with experience managing pipelines, forecasts, and account plans.
Ability to build relationships with customer stakeholders and maintain consistent engagement across accounts.
Strong written, verbal, and presentation skills with the ability to communicate clearly with marketing and digital teams.
Experience collaborating cross-functionally across Sales, Product, Services, Support, and Finance.
Interest in developing deeper strategic account management expertise and progressing toward senior account leadership roles.
Experience leveraging AI, automation, or operational tooling to scale customer workflows.

Our approach to compensation:

We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors.

Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only.

To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.

Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.

Salary Range:
$120,000 - $200,000 OTE

#LI-Hybrid

Where we work:

We have offices in Boston, MA; Vancouver, BC; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.

Diversity, inclusion, and accessibility:

At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit. We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change.

We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.