Senior Director, Creative Marketing

Planet · San Francisco

Marketing

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

About the Role:

We are looking for a Head of Creative Marketing to lead how Planet shows up in the world.

This is a senior leadership role reporting directly to the SVP of Marketing and responsible for creative direction across the company. You will define how we translate Earth data, AI, and geospatial intelligence into clear and understandable storytelling that drives awareness, trust, and revenue.

We are looking for someone who has experience evolving brands to meet moments of change and can translate that into clear, consistent work across the business.

This is a hands-on leadership role. You will set direction and stay close to the work. You should be strong in brand and creative thinking and willing to operate in a player coach mode, guiding the team while actively shaping the work.

This is a full-time, hybrid role which will require you to work from our San Francisco office 3 days per week.

Impact You'll Own:

Set and lead creative direction, ensuring a clear and consistent narrative across the company
Evolve Planet’s brand and visual identity to reflect where the business is going, and ensure it is applied consistently across all channels
Translate complex ideas into simple, clear, and compelling stories, improving how we communicate what we do, why it matters, and who it is for
Build and lead a multidisciplinary creative team across data visualization, design, web, motion, video, and content, setting clear expectations for quality, speed, and accountability
Operate as a hands-on leader, staying close to the work and providing direct input on concepts, storytelling, and execution
Improve how we communicate through visuals, including data visualization and motion, ensuring clarity and consistency across outputs
Work closely with the leadership team to shape the company story and support executive communications, presentations, and key moments
Establish clear workflows and prioritization to improve how creative work moves from concept to delivery
Introduce and scale the use of AI and new technologies to improve creative production, speed, and overall team effectiveness

What You Bring:

12-15 years of creative leadership experience within B2B, technology, or highly complex product sectors
Experience evolving or updating a brand to reflect a changing market or company direction
Mastery of brand strategy and storytelling, with a distinct ability to translate complex ideas into clear, high-impact narratives that drive business results
Adept at building mentoring and leading multidisciplinary teams across design, web, motion, and data visualization
Comfortable operating in a player coach model, leading while staying close to the work
A robust portfolio demonstrating a mastery of visual storytelling and systems thinking

What Makes You Stand Out:

Experience using AI and new technologies to scale creative production and improve team workflows

Application Deadline:

October 31, 2026 by 11:59pm PST

Benefits While Working at Planet:

These offerings are dependent on employment type and geographical location, based upon applicable law or company policy.

Comprehensive Medical, Dental, and Vision plans
Health Savings Account (HSA) with a company contribution
Generous Paid Time Off in addition to holidays and company-wide days off
16 Weeks of Paid Parental Leave
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Commuter Benefits (if local to an office)
Volunteering Paid Time Off

Compensation:

The US base salary range for this full-time position at the commencement of employment is listed below. Additionally, this role might be eligible for discretionary short-term and long-term incentives (bonus and equity). The final salary range is determined by job related experience, skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

San Francisco Salary Range

$182,900—$228,600 USD

San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Why we care so much about Belonging.
We’re dedicated to helping the whole Planet, and to do that we must strive to represent all of it within each of our offices and on all of our teams. That’s why Planet is guided by an ultimate north star of Belonging—dreaming big as we approach our ongoing work. If this job intrigues you, but you’re thinking you might not have all the qualifications, please... do apply! At Planet, we are looking for well-rounded people from around the world who can contribute to more ways than just what is listed in this job description. We don’t just fill positions, we aspire to fulfill people’s careers, most excited about folks who are motivated by our underlying humanitarian efforts. We are a few orbits around the sun before we get to where we want to be, so we hope you’re excited to come along for the ride.

EEO statement:
Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. Know Your Rights.

Accommodations:
Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process, please reach out to accommodations@planet.com or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

Privacy Policy: By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Planet Data Privacy Notice for California Staff Members and Applicants, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Privacy Policy (European Applicants): By clicking "Apply Now" at the top of this job posting, I acknowledge that I have read the Candidate Privacy Notice GDPR Planet Labs Europe, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

AI in Our Interviewing Process: Planet is committed to providing an exceptional interview experience for all candidates. We currently use Metaview to better focus on candidates and less on trying to capture notes. As such, with the candidate's consent, select interviews may be recorded and include a "Planet AI Notetaker" for transcription and summarization purposes. Should an interview involve use of AI interview technologies, the candidate will receive notification and have the ability to opt out both in advance and/or real-time. Opting out will not affect one's candidacy.

Candidate AI Policy: Planet embraces Artificial Intelligence (AI) tools, and we encourage its responsible use. We understand that candidates may use various resources, including AI tools, to prepare for interviews and assessments. However, during any live interview stage or when actively completing assessments for this position, the use of AI tools—e.g. Large Language Models (LLMs), deep fake technology, etc.—is strictly prohibited unless explicitly prompted by an interviewer or assessment instructions. If you are unsure about acceptable use, please contact your recruiter for clarification. If an AI tool or similar technology is desired as an accommodation, please contact accommodations@planet.com with your request for assistance. Your message will be confidential, and we will be happy to assist you. Violation of this policy may result in disqualification of your application.