Sr. Firmware Engineer

Software Engineeringposted 3mo ago

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

About the Role:

This role will focus on embedded firmware design and product development lifecycle for our ambitious product roadmap. The successful candidate will have experience in embedded firmware design, including 8-bit, 16-bit and 32-bit microcontrollers. Preferably in home appliance products or similar and would be familiar with all product development aspects such as best practice coding standards, heating control, motor control, sensor, inter-processor communications such as UART, I2C, SPI, WIFI and firmware/code verification systems. The successful candidate would have experience using analysis/measurement tools such as oscilloscopes, data loggers, DVM’s to debug embedded systems.

This is where your SharkNinja journey begins. You’re an explorer—not a tour guide—driven by curiosity, fueled by taking chances, and unwilling to fly under the radar. Here, bold moves turn into real impact, growth comes from challenge, and your work helps shape what’s next.

LOCATION: Shenzhen, China

Here are some of the EXCITING things you’ll get to do:

Design and development of consumer products from initial concept to on-going product support within our global development organization
Write and document code, primarily C, for functional prototypes to support advanced development/research and for product launch
Collaborate with members of the Embedded Systems group to enhance capabilities and to help form a world-class embedded development team
Analyze product requirements, and plan and estimate firmware development activities including coding, debugging and test
Develop clear and concise firmware specifications/documentation and solutions to meet product requirements, including flowcharts and inter-processor communication protocols
Develop and execute test plans for unit testing; and work closely with the system test team to insure the delivery of high quality design
Interact with team members from other disciplines to complete project deliverables, solve problems and to report status
Support fielded products, and perform analysis of field-reported issues
Be able to lead and mentor junior engineers and technologists.

You are Expected:

Ability to work in a fast paced, deadline-driven environment
Ability to work independently with minimal supervision or guidance
Proven ability to drive innovation in the engineering conceptualization stages by pushing technology limits while balancing feasibility criteria such as manufacturability, cost, technology risk, implementation schedule
A broad view and understanding of the product development process as it relates to embedded design, and effective experience delivering products on time
Solid analytical skills with a strong attention to detail, familiarity with tracking tools such as JIRA and revision control
Excellent communication skills (verbal and written) along with good sound interpersonal skills
Ability to meet deadlines
Experience with heating and motor control
Familiarity with ST, TI, Sonix, Sinowealth, CMS, GD, BYD and IDE’s.
Familiarity with agile/team collaboration firmware development and CMMI.
AI-assisted development / Leveraging AI tools experience is highly preferred
Experiences on touch keys and TFT are plus
BT development experience is plus
Proficiency in GCC and CMake is plus

Education/Certifications/Affiliations

BS or MS in Electrical Engineering, Computer Science (or equivalent)
Minimum of 5+ years’ experience in a firmware development role involving the coding, debugging, test and documentation of embedded designs
Strong experience in coding in C and ASM. C++ and Python experience is a plus
Good knowledge of embedded system architecture.
Good knowledge of microprocessor principles and peripheral circuits

Travel Requirements

Be flexible for domestic and international travel.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

For candidates based in all regions, please refer to this Candidate Privacy Notice.
For candidates based in China, please refer to this Candidate Privacy Notice.
For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com