Chief Marketing Officer (CMO)
Location: REMOTE in the United States or Canada
About the job
Testlio’s fully managed crowdsourced testing platform, powered by our proprietary intelligence technology - LeoAI Engine™, integrates expert, on-demand testers directly into your release process. Ship faster and more confidently with global coverage across 600,000+ devices, 800+ payment methods, 150+ countries, and 100+ languages. To learn more, visit www.testlio.com.
We are hiring a Chief Marketing Officer (CMO) to transform our marketing function from an early-stage setup into a scalable, AI-enabled, highly predictable, and revenue-driving machine. As a critical member of the executive team reporting to the CEO, you will design and execute our global go-to-market strategy, driving our next phase of expansion to cross the $50M+ ARR threshold. This role requires a leader who has successfully scaled high-growth B2B SaaS, DevOps, or QA environments and knows how to build category leadership that translates directly into measurable pipeline and enterprise revenue growth.
Why will you love this job?
- Architect a Scaling Engine: You will help evolve Testlio from a managed services-led testing business into a scalable, technology-enabled Quality Intelligence platform with a clearer category narrative, stronger product marketing, and a more predictable enterprise demand engine that is powered by modern data, automation, and AI-assisted ways of working.
- True Cross-Functional Influence: Reporting directly to the CEO, you will partner closely with the CRO and CPTO, giving you a direct line to influence our product roadmap, enterprise expansion, go-to-market strategy, and long-term valuation.
- Shape a Category-Defining Narrative: You will help position Testlio at the intersection of software quality, AI-enabled testing intelligence, and enterprise release confidence—turning our technical differentiation into a clear and compelling market story.
Why will you love being a part of Testlio?
- Great Culture: Testlio is a female-founded company, and half of our team identifies as women. We’re proud of our inclusive, purpose-driven culture where people genuinely enjoy collaborating. As part of our team (we call ourselves TestLions), you’ll help create exceptional digital experiences for our customers, while also contributing to our freelance network.
- Remote Work: Our culture is built around remote work. We’ve created systems to allow us to successfully work together asynchronously as a fully remote and globally distributed team. Testlio provides the tools and guidance for everyone to succeed in their careers in a fully remote setting. Our working style encourages everyone to make decisions, communicate effectively, and work at a sustainable pace.
- Investment in You: Your growth and well-being matter to us. You’ll have flexible paid time off—including national holidays, personal days, and sick days—plus stock options so you can grow with Testlio. We also provide a $300 annual learning stipend to support your personal and professional development.
- Winning Business: Testlio is growing, profitable, and cash-strong. We are leading our industry with exceptional clients who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise, and subscription-based. Many of our larger clients have been with us for 7+ years, and spend >$500K ARR with Testlio.
What will you own?
- Go-to-Market Strategy: Define and lead the global marketing strategy across brand, demand generation, product marketing, customer marketing, partner marketing, and marketing operations.
- Demand Generation & Scale: Design and scale a data-driven demand generation engine, utilizing advanced account-based marketing (ABM),multi-channel orchestration, intent data, predictive insights, and intelligent personalization to build predictable pipeline for our sales enterprise teams.
- Product Marketing & Positioning: Lead product marketing to clearly communicate our technical value proposition and the capabilities of the LeoAI Engine™ to CTOs, VPs of Engineering, and QA leaders.
- Brand & Category Leadership: Build global brand awareness and establish Testlio as the absolute authority in crowdsourced software testing and automated pipeline solutions amidst a competitive landscape.
- Team Orchestration & Mentorship: Hire, mentor, and structurally scale a high-performing global marketing team, instilling a culture of metric accountability, AI-enabled productivity, and operational continuous improvement.
- Sales Alignment & Revenue Operations: Partner with sales and revenue operations to implement seamless tracking, lead scoring, and optimized attribution structures across all acquisition channels.
- Executive & Financial Reporting: Own the global marketing budget, ensure capital-efficient resource allocation, and deliver data-backed growth forecasts directly to the executive board.
What do you need to succeed?
Technical Skills
- 10+ years of progressive marketing experience within B2B SaaS, DevOps, or technical software ecosystems, including executive management roles.
- Proven track record of scaling an investor-backed, B2B software organization past $40M ARR up to $100M+ ARR.
- Masterful understanding of enterprise pipeline mechanics, account-based marketing frameworks, and sales-marketing conversion funnels.
- Direct experience orchestrating advanced martech stacks, attribution software, intent data platforms, and AI-enabled tools that improve segmentation, personalization, content production, campaign optimization, and revenue visibility. (e.g., Salesforce, HubSpot, 6sense, or Bombora).
- Proven ability to embed AI into marketing workflows to improve content velocity, campaign experimentation, customer insight generation, audience segmentation, personalization, reporting, and team productivity.
- Practical knowledge of software delivery models, continuous integration pipelines (CI/CD), or modern software testing landscapes.
- Deep expertise managing million-dollar budgets, projecting customer lifetime value (LTV), and minimizing customer acquisition costs (CAC).
Human Skills
- Strategic Visionary: You easily connect high-level commercial strategies to exact, actionable team campaigns without losing sight of corporate revenue metrics.
- Radical Collaboration: You build trust cross-functionally and partner with sales, product, and delivery units to elevate the company's shared market path.
- Data-Fluent Communicator: You translate technical outputs and marketing analytics into highly impactful stories for boards, clients, and partners.
- Adaptable Scale Driver: You possess the agility to guide team priorities forward through rapid corporate transitions, evolving market conditions, and the changing role of AI in how modern marketing teams operate..
- Growth & Mentorship Mindset: You focus heavily on elevating corporate capabilities, sharing actionable insights, and fostering internal marketing talent.
What is the application process?
At Testlio, we aim to hire individuals who are excited about their role, thrive in a fully remote environment, and have strong long-term potential with our team. Because we are a fully distributed company, our interview process includes conversations with several team members so you can get a well-rounded understanding of the role, the people you’ll work with, and how we collaborate. As a result, our interview process typically takes 3–4 weeks to complete.
Interview Process:
- Application
- Recruiter interview
- ~ 4 Team and Stakeholder interviews
- Final Presentation
- Reference checks
- Offer & background check
Diversity and Inclusion
Testlio is an equal-opportunity employer deeply committed to creating an inclusive environment for people of all backgrounds and identities. We are female-founded, and 46% of our team members identify as women. For more information, see the DEI section of our website.