Director, Advocacy Operation

Key Responsibilities

Operational Excellence & Advocacy Delivery Enablement

• Own and continuously optimize the operational capability that enables L'Oréal Advocacy campaigns to be delivered consistently, efficiently and compliantly across all business units.
• Establish operational standards, governance mechanisms and delivery best practices to ensure execution excellence throughout the Advocacy workstream.
• Continuously review operational performance and identify opportunities to improve efficiency, scalability and quality across campaign delivery.
• Partner with the Advocacy Lead to operationalize new business initiatives, ensuring delivery readiness before client implementation.
• Drive operational consistency across campaign execution while supporting the evolving needs of L'Oréal's Advocacy business.

Creator Ecosystem & Operational Partnerships

• Lead the operational management of Creator Houses, creator partners and external operational vendors supporting L'Oréal Advocacy.
• Establish standardized onboarding, documentation and governance processes across the creator ecosystem.
• Maintain visibility of creator operational capacity, performance trends and delivery readiness.
• Continuously improve creator operational workflows to support faster, more scalable and compliant campaign delivery.
• Build strong operational partnerships with creator ecosystem partners to improve operational efficiency and long-term collaboration.

Operational Governance, Process & Systems

• Develop and maintain the operational governance framework supporting the Advocacy workstream.
• Establish standardized SOPs, workflow documentation and operational controls across all Advocacy operations.
• Drive continuous process optimization and automation to improve productivity and operational consistency.
• Collaborate with Technology, Finance and Internal Compliance teams to strengthen operational systems and governance.
• Maintain operational documentation and knowledge management to support scalable business growth.

Operational Intelligence & Business Support

• Develop operational dashboards and reporting frameworks that provide visibility into delivery performance, creator operations, operational capacity and process health.
• Monitor operational KPIs and identify risks, bottlenecks and improvement opportunities across the Advocacy workstream.
• Provide data-driven operational recommendations to support business planning, resource prioritization and delivery optimization.
• Escalate operational risks that may impact client commitments, delivery quality or business performance to the Advocacy Lead in a timely manner.

Financial Operations & Compliance

• Coordinate creator payment operations and operational financial reconciliation in partnership with Finance.
• Ensure operational compliance across creator documentation, contracts, payment processes and governance requirements.
• Maintain operational audit readiness and support continuous improvement of compliance processes.
• Partner with Internal Compliance to strengthen operational governance and minimize delivery risks.
• Support operational cost visibility through accurate operational reporting and documentation.

Operations Capability Development

• Foster a culture of operational excellence, accountability and continuous improvement across the Advocacy Operations function.
• Drive adoption of standardized workflows, operational tools and governance practices.
• Identify capability gaps and recommend operational improvements that enhance delivery scalability and efficiency.
• Partner closely with the Advocacy Lead to continuously evolve the operational capability supporting L'Oréal Advocacy.
• Stay up to date with emerging creator operations, platform developments and operational best practices, translating relevant learnings into operational improvements.

Desired Skills and Experiences:

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 8 years of relevant experience, with a strong preference for experience in Media C Influencer Agencies, or leading in-house advocacy/social commerce operations.
• Proven experience in designing, implementing, and scaling operational modelswithin a fast-paced, dynamic environment.
• Exceptional strategic thinking with the ability to translate complex business needs into actionable operational plans and processes.
• Deep understanding of the beauty industry and influencer marketing landscape (highly preferred), including emerging social commerce trends and creator monetization models.
• Demonstrated ability to orchestrate multi-stakeholder alignment across finance, legal, technology, and external partners.
• Strong experience in building and managing strategic partnerships with key creator entities, including Creator Houses and large-scale influencer networks
• Excellent experience in creator relations management and excellent people skills to build equity with partners and negotiate effectively.
• Exceptional client management and communication skills, with the ability to build and maintain strong relationships with senior stakeholders and articulate complex operational strategies.
• Strong analytical and problem-solving skills, with the ability to interpret data, identify operational bottlenecks, and draw actionable insights for process improvement.
• Excellent presentation and communication skills, both written and verbal, capable of influencing at all levels.
• Proven leadership ability, with experience managing, motivating, and developing large, high- performing teams.

Life at WPP Media & Benefits Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.