Vice President, Commerce

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role: Vice President - Commerce Partnership 

Role Summary

Drive platform capability, innovation, and adoption across commerce and retail media. This role sits at the intersection of platforms, strategy, product, and training- ensuring commerce teams are equipped, workflows are efficient, and new platform opportunities are scaled quickly across clients.

Key Responsibilities

• Process & Automation: Standardize and automate platform planning workflows with product/tech teams; drive adoption of platform tools.
• Planning & Investment Guidance: Develop platform mix and investment guidelines; identify emerging platforms and growth opportunities.
• Platform Innovation: Track platform updates, launch pilots, and scale successful tests across clients.
• Knowledge Sharing: Drive cross platforms best-practice sharing and case study dissemination.
• Insights & Thought Leadership: Convert platform data into actionable insights and co-create POVs and playbooks.
• Content-to-Commerce: Partner with creative teams on platform-first content strategies and listing best practices.
• Capability & L&D: Build and deliver platform training programs, maintain a central knowledge hub, and act as an internal platform expert.

Ideal Profile

• 8+ years in commerce media, retail media, or platform strategy
• Strong understanding of key platforms (Amazon, Flipkart, Q-commerce, retail media)
• Experience in capability building, innovation pilots, or product/platform strategy
• Structured thinker with strong stakeholder management skills

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.